Big Machine Label Group and CreatiVets announce today the release of “Heroes” featuring Country superstar Justin Moore. The track is the newest release in the campaign surrounding new music releases on the 20th of every month in tribute to the 20 veterans that commit suicide every day. Intending to shed additional light on that troubling statistic—shared in a study by the Department of Veterans Affairs—all partners are aligning to drive attention to the issue, while magnifying real-life stories told through music intended to help combat veterans.
CreatiVets empowers wounded veterans to heal through the arts and music. Through songwriting sessions, they are providing veterans struggling with post-traumatic stress and brain injury the opportunity to use art, music and creative writing to share their experiences and enabling them with tools they can use the rest of their lives. Each song is written to tell the veteran’s personal story and to provide a new strategy to help cope with anxiety and depression. Many veterans continue to write songs on their own, furthering the healing process.
Serving as a connector for opportunities that magnify CreatiVets within the entertainment space, Big Machine Label Group continues to contribute to CreatiVets’ operational initiatives through Scott and Sandi Borchetta’s Music Has Value Fund and through Big Machine Music, which serves as the co-publisher for CreatiVets.
CreatiVets’ is a 501(c)(3) non-profit organization whose mission is to provide wounded veterans struggling with post-traumatic stress and traumatic brain injury with opportunities to use art, music, and creative writing to heal their unseen wounds of war. Their goal is to empower veterans with tools they can use for the rest of their lives and enable them to see their own capacity for success in an arena outside the battlefield. Learn more at www.creativets.org
About Justin Moore
Justin Moore has built a loyal following over the past decade with his traditional Country sound and captivating live shows. Those fans helped boost his fifth studio album, LATE NIGHTS AND LONGNECKS, to the top of the charts upon its release. Lead track “The Ones That Didn’t Make It Back Home,” and follow up “Why We Drink” both peaked at No. 1 on both Mediabase and Billboard bringing the Arkansas native’s tally to nine chart-toppers. Moore’s previous project, KINDA DON’T CARE, earned the singer his third consecutive No. 1 album debut and features his chart-topping singles “You Look Like I Need A Drink” and “Somebody Else Will.” It served as a follow up to his second No. 1 album release, the GOLD-certified OFF THE BEATEN PATH. Over his 10+ year career, Moore’s No. 1 hits have also included “Point at You,” “Lettin’ The Night Roll” “If Heaven Wasn’t So Far Away,” “Small Town USA” and “Till My Last Day” as well as seven Top 10 hits and PLATINUM-certified albums JUSTIN MOORE and OUTLAWS LIKE ME. From his sold-out show at the esteemed venue in May 2018, Moore released his LIVE AT THE RYMAN album (Sept. 2020) featuring duets with David Lee Murphy, Chris Janson and Ricky Skaggs. His latest offering “We Didn’t Have Much” reminisces on Moore’s simple upbringing and appreciation of life’s most precious moments. The Top 20-and-climbing track, penned alongside Jeremy Stover, Randy Montana and Paul DiGiovanni, is the first single off STRAIGHT OUTTA THE COUNTRY. The collection embraces his trend of Country traditionalism, vivid storytelling and signature Arkansas-bred twang across eight tracks. The Valory Music Co. recording artist has earned multiple ACM, ACA and ACC Awards nominations as well as an ACM Award win. He has shared the stage with Hank Williams Jr., Brad Paisley, Miranda Lambert and routinely traversing coast-to-coast on headline runs. Since quarantine, Moore has been busy hosting his new Justin Moore Podcast sponsored by Bobcat with tour manager JR and interviewing guests such as Oscar award-winning actor Matthew McConaughey; Country stars Tracy Lawrence, Jon Pardi, Brantley Gilbert; wrestling champion Diamond Dallas Page and ESPN’s Marty Smith. For more visit, JustinMooreMusic.com.
About Big Machine Label Group
Led by Founder, President and CEO Scott Borchetta, Big Machine Label Group encompasses Big Machine Records, The Valory Music Co., BMLG Records, Big Machine/John Varvatos Records and publishing company Big Machine Music as well as its own digital radio station, Big Machine Radio. BMLG artists include superstars Tim McGraw, Florida Georgia Line, Sheryl Crow, Thomas Rhett, Rascal Flatts, Brantley Gilbert, Lady A and Sugarland; chart-topping acts Justin Moore, Eli Young Band, Brett Young, Midland, Carly Pearce, Riley Green, Aaron Lewis, Badflower and “The Voice” winner Danielle Bradbery. BMLG artists have received multiple GRAMMY, CMA, ACM, AMA, CMT, Teen Choice, MTV, Billboard, People’s Choice and Brit Awards. Big Machine is the first-ever American label to align with terrestrial radio for performance royalty rights for its artists and is an industry leader in fighting for artist, songwriter, publisher and record company rights. Big Machine Label Group created the Music Has Value Fund to provide assistance to nonprofit organizations that make music, aspire to make music, and access and appreciate music. Visit BigMachineLabelGroup.com for more information.